July 14, 2025, Autodromo Enzo and Dino Ferrari Imola
For the second year in a row, the VISA CASH APP Racing Bulls F1 Team chose FREE EVENT and Autodromo Imola to organize an unforgettable Family Day: an exclusive day filled with fun and adrenaline, offering a privileged look into the world of Formula 1.
An immersive journey through the past and future of the team: showcased in the Checco Costa Museum hall were the historic Toro Rosso and AlphaTauri cars, alongside the current model—admired and photographed by thousands of guests. A scenic walk through the pitlane and a visit to the garage preceded the official Filming Day sessions, just before the cars hit the track with the official drivers.
The cherry on top: the legendary STR1 was back on track for the occasion, thrilling fans with an exclusive run.
Live music, food & drinks, caricature artists, a guest wall to leave personal messages, custom-designed t-shirts, kids’ area, VR driving and pit-stop simulators, a remote-controlled car track, and Mario Kart: every corner of the Autodromo came alive.
On stage, key team members shared the spotlight: drivers Isack Hadjar and Liam Lawson, CEO Peter Bayer, former Team Principal Franz Tost, and former F1 driver Vitantonio Liuzzi, for an open-hearted conversation with the audience.
Another picture-perfect day, brought to life by FREE EVENT – a company that, for nearly twenty years, has turned passion into extraordinary experiences, blending emotion, attention to detail, and flawless organization.
